Most of the webmasters make Common SEO Mistakes to build a website. Getting your website found by the search engines requires basic optimisation or SEO for short. When your site is optimised correctly, you will see substantial improvement in traffic to your site and ultimately more sales.
Typically 8 Common SEO Mistakes to avoid appropriately in optimising your website are discussed below.
1. Using tоо mаnу images in headings and menus.
Using text for headings and menus help search engines more quickly discover whatever they are looking for. Although images may make your site look sound, keep in mind that search engines can not read pictures. Because of the inability of the search engines to read your image. Having too many photos has a zero effect on improved rankings.
2. Backlink Spamming:
Create backlinks from relevant and authentic sites such as article directories. Avoid getting backlinks from link farms, hidden links, specific link wheels, etc. These can have a substantial adverse effect on your site and may even cause your website to be unlisted by Google and the major search engines. Using too much interlinking, especially from non-relevant sites, is considered backlink spamming. It is the most Common SEO Mistakes.
3. Wrong Selection оf Keywords.
When you select keywords, make sure that you do not select highly unique or highly popular keywords. If you use unique keywords (keep keywords relevant), you may find yourself at the top of the ranking but probably not pertinent to any customers.
If you use highly popular keywords, you will face stiff competition from sites that are already at the top of the rankings. For example, as of this writing, I did a Google search for the keyword phrase “Make Money Online“. A famous keyword phrase. That search produced 556,000,000 results in about 0.20 seconds. Stiff competition wouldn’t you say.
4. Ignoring Title Tags.
Another Common SEO Mistakes is not using keywords in the title tags. That will definitely improve your site’s SEO. Search engines can find relevant keywords in the very beginning, which makes it easier and faster.
5. Failing tо provide a sitemap.
6. Nоt providing HTML version.
If you have designed a website only in Flash, then it becomes difficult for the viewers with a slower connection to download it. Similarly, it becomes even more difficult for the search engine spiders to crawl. Search engines ignore such sites. Make sure you provide an HTML version for your website. To avoid Common SEO Mistakes, you must do this.
7. Too Much Focus on Meta Tags:
Many experts feel that Meta Tags are fast becoming obsolete, so avoid putting too much focus on them.
8. Avoid Tiny and Fancy Fonts:
Using Frontpage is not advisable, which is very Common SEO Mistakes. There is a possibility that the output may be poorly crafted and may not even be compatible with all browsers. Though a small spelling mistake may create attention, and get visitors, this undermines the quality of your website. Your links should never contain any spelling or grammatical errors.
You should regularly update your site and keep the content fresh and avoid these SEO Mistakes. After all, free website visitors is an online marketers dream.